Menlo to Promote Rotterdam as Key Logistics Euro-Hub
- Business & Finance
Menlo Logistics, has had a presence in Rotterdam since the company began its European operations in January, 2003.
It is now looking to develop its business at the 8,500 square meter facility still further. While Menlo’s current Rotterdam-based customers lie predominantly within the high tech sector, the logistics capabilities of its personnel and suitability of the warehouse are also geared to handling life sciences, lifestyle and e-commerce product.
Managing Director in Europe, Tony Gunn, highlights Menlo’s enthusiasm for the Rotterdam location. “57% of all Asian and American sourced products have a European Distribution Center (EDC) located in the Netherlands and a significant proportion of these are in the Rotterdam region. Part of the reason for this high concentration is the flexibility that the location allows dynamic supply chains,”
“European consumer markets are changeable and our customers need to be able to react effectively to alterations in both sourcing and demand patterns. Menlo understands this well, working with our customers to fine-tune their supply chain solutions. As Rotterdam is so much at the heart of Europe’s transport infrastructure, our options in making such changes are greatly enhanced,” he explains.
Indeed with key nodes in that transport network such as Schiphol, Brussels, Aachen and Dusseldorf all within a two-hour drive (and Frankfurt just four), and the hubs of the major freight integrators all less than an hour away, Menlo’s Rotterdam base ensures the physical dimension of supply chain flexibility.
Operations within the facility also mirror this crucial adaptability, as Menlo’s core philosophy is one of continuous improvement. Committed to identifying and driving out waste, in terms of time, resource and cost from the logistics process, Menlo’s focus on the Lean approach to supply chain management is central to the company’s success, not just in Rotterdam but worldwide.
Menlo Logistics, March 26, 2014