Vision of Teus van Beek: Moving towards a cleaner future and a sustainable society

The company
Wärtsilä means business when it comes to sustainable solutions. “We are taking
a pioneering role when it comes to sustainability. But we cannot do it alone.
The whole logistic chain needs to be involved. Only together we can make a real
impact.”

Teus van
Beek is General Manager Ecosystems Innovation for Wärtsilä. In this role he
helps other companies make decisions to become more sustainable. “It used to be
that the focus was solely on the products. Then we started to talk about how
our products could improve the performance of a vessel. Now we are looking at
the whole ecosystem the vessel operates in and we try to make that more
efficient and sustainable.”

Van Beek
believes the maritime industry is ready to change. “2018 was an important year,
because last year our industry recognised that sustainability is an important
issue. Not only from an environmental point of view, but also businesswise.” He
believes that companies have to step in and come up with green solutions,
otherwise it will be hard to remain in business. “Regulations but also the
market demands it.”

Wärtsilä wants to be a frontrunner in this transition period towards a sustainable world. Their company motto is ‘enable sustainable societies with smart technologies’. The necessity is there, believes the Finnish powerhouse. In Wärtsilä´s corporate movie it states that the future is not what it used to be. Cities cannot continue growing like they used to because resources are stretched to a breaking point. The movie speaks of a ‘broken city, a broken dream’ while it shows disturbing images of riots and violence.

“We have to do it together”

The movie
is an introduction of a project called ‘An Oceanic Awakening’. The key towards
a sustainable future, according to Wärtsilä, is to work together and make use
of the oceans. The project wants to create a global movement focused on the
radical transformation of the world’s marine and energy industries into one
supremely efficient, ecologically sound, digitally connected and collaborative
ecosystem. “One company cannot tackle these issues alone. Every one of us has a
part to play,” says Van Beek.

Wärtsilä’s
new vision is to enable sustainable societies with smart technology, from data
analytics and the Internet of Things to machine learning. “Connectivity is going
to be essential. A whole ecosystem, from a shipping company to a port authority
should work together to make logistics more efficient.” Connecting data can
result in ‘just in time’ arrivals of vessels in ports. This is more efficient
that what often happens now: vessels having to wait in open sea until a
terminal can unload the goods. “When a captain can adjust the speed and arrive
just in time to unload, fuel is saved.”     

The drivers
to create sustainable societies are not completely altruistic. Wärtsilä has
products that can deliver, for example, a ‘just in time’ arrival. The company
sells intelligent routing and navigation software called NACOS Platinum. If you
combine this with autonomous shipping and a fully integrated vessel hybrid
power system Wärtsilä HY a ships journey can be more efficient and thereby more
sustainable. “The payoff for being a frontrunner in the transition is the
opportunity for Wärtsilä to position its technology at the heart of these new
ecosystems.”  

“Every step forwards counts”

To make a
real impact in the chain Wärtsilä has diversified its product portfolio; a
process that started years ago. The interview takes place in the Technology
& Services Centre in Drunen, the Netherlands. It is the company’s global
knowledge centre for propulsion and it also houses a Land and Sea Academy where
clients and employees follow specialised courses. “I started working here in
the early eighties at Lips Scheepsschroeven, a company that made marine
propellers. Lips was bought by Wärtsilä in 2002 because the company wanted a
broader portfolio,” says Van Beek.

Nowadays
the company has a strong focus on digitalization. In 2016 it bought the company
Eniram, a clean-tech software engineering company which specializes in marine
energy management products and services for ship-owners and operators of
commercial vessels. “Change is constant, and our company needs to be involved
in the newest techniques to stay a frontrunner.”

Sometimes
clever solutions do not have the shape of abstract software. Take the
EnergoProFin, an energy saving propeller cap with fins that rotate together
with the propeller. The propeller’s energy losses are among the factors related
to the flow phenomena around and behind the propeller boss. Installing the Wärtsilä
EnergoProFin helps to reduce these energy losses and increase overall
propulsion efficiency. It was developed at the Drunen office. “This solution
provides average fuel savings of two per cent, with a payback time of less than
one year,“ says Van Beek.

A reduction
of fuel of two per cent, seems modest, but Van Beek emphasises that we have to
look at all the aspects of the logistic process to make an impact. “There is,
at this point, no silver bullet when it comes to create sustainable societies.
Every step forwards counts.”

Van Beek
believes that there has to be a business model when it comes to green
initiatives. “Sometimes a green solution only benefits the environment. When it
is not easy to earn your investment back, you cannot expect that everybody is
going to buy that product. We need to take responsibility together, as an
ecosystem.” 

One revenue
model he thinks has potential is based on the emission trading systems that
involve trading using carbon credits as allowances. “Extending the formal
emissions trading system to shipping is expected to further incentivise
companies to invest in technologies that reduce emissions, by having an independent
green verification.”

What are his expectations for the future? “I hope open industry platforms will reign. Through a collaborative, joint approach with customers, financiers, and different stakeholders we need to develop these open platforms,” says Van Beek. “Because we have to do it together. Sustainable societies are going to create themselves.”

This article was previously published in Maritime Holland magazine, issue 1, 2019.